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WordPress websites

Guide, pricing and tips.

WordPress is the world’s most popular content management system, and its rise shows no sign of slowing. Today (2026) more than 40% of all websites worldwide run on WordPress.

If you want a website that’s easy to update yourself without coding skills or crafting prompts for AI, WordPress is the solution for you.

 

What do WordPress websites mean?

WordPress websites means building sites on top of the WordPress content management system.

WordPress is the world’s most popular content management system. An estimated over 40% of all websites are built with WordPress.

WordPress is an open-source CMS first released in 2003 and developed by thousands of professionals since then. That means it is:

  • Completely free
  • Continuously updated
  • The result of millions of work hours (thousands of the world’s top developers have worked on it for over 20 years)

For these reasons, WordPress is hard to beat.

Common concerns about using WordPress

And the answers

"WordPress is slow and relies on too many plugins"

This is a very common issue, but it’s caused by how the site is built, not by WordPress itself.

WordPress gives you complete freedom to build sites with any approach. Sometimes users slow their sites down by installing too many performance-hitting plugins.

When I build WordPress sites, I use a very small set of high-quality plugins so your site loads and performs excellently.

"WordPress is outdated"

WordPress is written in PHP, which some consider old-fashioned, but that doesn’t affect how a website performs.

WordPress is a content management system — it manages the site’s content. The actual site can be built with any technology.

I build WordPress websites using the latest, Google-recommended techniques to ensure the best search visibility. The results speak for themselves.

"WordPress sites are easier to hack"

Since an estimated over 40% of all websites run on WordPress, it’s logical that attackers focus heavily on WordPress sites.

Properly built, however, WordPress can be very secure. Open-source software is often more secure than closed, proprietary alternatives.

Sites I build are protected against all kinds of attacks.

Tapio Kauranen: (maybe) Finland’s best WordPress developer

Hi there. I’m Tapio Kauranen, a WordPress developer and SEO specialist

I know WordPress inside out and have built hundreds of websites with it—for my own clients and as a subcontractor for large agencies.

As your WordPress developer I can help with the following

  • Theme and plugin development.
    I can help create custom WordPress themes that define your site’s look and functionality, and develop plugins that add new features and capabilities.
  • Website development and customization
    I can build complete websites from scratch or modify existing sites to match your exact needs.
  • Site maintenance and optimization
    I can take care of your site’s technical health, security, and performance, including updates, backups, and search engine optimization.
  • Coding skills
    I can implement functionality using PHP, JavaScript, and HTML/CSS.
  • Security
    I ensure your WordPress site’s security and help prevent potential threats.

Send me a message and we’ll see if I can help.

 

WordPress websites I’ve built (portfolio)

My WordPress sites are coded to a very high technical standard

WordPress sites that can score 100/100 on Google’s tests

There are a million ways to build a WordPress site. Here’s how I do it:

  • The theme is hand-built. Off-the-shelf themes are often designed to cover many different use cases, which means they include lots of features you don’t need. By coding the theme myself I remove those “extra” features and speed up the site’s loading. This site was hand-coded too.
  • Use as few plugins as possible. If a needed feature can be implemented in the theme, it saves effort and makes the site faster.
  • Use an excellent server. I prefer the French host Alwaysdata. The servers are high quality and inexpensive (€5/month). They beat all Finnish providers on value for money. My own sites are hosted on Alwaysdata as well.
Take Google’s test

Visual, easy content management

Content is managed using the Beaver Builder tool.

Content is managed using the Beaver Builder tool. Beaver Builder is a visual page builder that gives you complete freedom to edit your pages.

See below for an example of how I edit my own sites:

Read more about Beaver Builder

Price of WordPress websites

The typical price range for complete WordPress websites is roughly €1000 to €5000 (10–50 hours).

I build everything from small, fast sites to large multinational websites. See my references.

Here’s how the process works:

  • We book a kick-off meeting and create a written plan for the site and timeline together
  • Design can come from you, or we can bring in a third party to handle it
  • You’ll get first-class, custom WordPress pages with sub‑second load times and a satisfaction guarantee
  • Technical SEO: sites are built according to Google’s guidelines

WordPress websites are:

  • Customized for you
  • Easy to use: the admin is thoughtfully designed
  • Responsive on every device and load in under a second
  • Equipped with excellent technical SEO

Looking for enterprise‑level WordPress sites? Those projects are larger than I typically take on; I recommend contacting redandblue.fi.

Request a quote

Comparison table

How does the way I build websites differ from others?
Miten muut tekeeTapio Kauranen
Pick a pre-made theme from a theme shop or use a heavy page builder Your site is built custom for you. I use the lightweight Beaver Builder editor.
The site has too many features that slow down loading speed Thanks to customization, the site includes only the features it needs. That makes the site lightning-fast.
A slow site scores poorly with Google and won’t show up in search results The site outperforms competitors in visibility and climbs to page 1 on Google
You’ll lose more than half of potential sales from the website due to slow performance and poor search visibility. The site loads in under a second and scores over 90/100 on Google’s mobile test.

53% of visitors won’t wait more than 3 seconds for a page to load (source: Google).

Price for WordPress site maintenance, if needed

Keeping WordPress sites updated and handling ongoing development typically takes a couple of hours a month.
  • Plugin updates weekly
  • Keeping the WordPress core up to date
  • Backups
  • Troubleshooting any issues
  • Ongoing development
  • Phone/email support with response under 24 hours

How I build WordPress websites

I aim to build very high-quality WordPress sites for a fixed price
  • Fast loading speed
  • Works on every device
  • User-friendly design for visitors
  • Easy content management for the site admin
  • Visible on Google’s first page for key keywords

Site management

  • All content must be editable easily without coding skills
  • Site styles load automatically
  • The client has full control of the site but cannot accidentally break anything
  • Images are optimized automatically
  • Site compression is handled automatically
  • Site updates are handled automatically

Usability

  • All text is easy to read on different screens
  • There are no full-screen-sized sections
  • Balanced use of colors and shapes
  • 70% of your visitors come on mobile. Mobile pages must be excellent.
  • Blazingly fast page loads
  • Don’t make visitors click around too much. So no dropdown menus on the desktop version or an overly deep site hierarchy.
Request a quote
Kotisivujen tekijä - Tapio Kauranen

Load speed guarantee

I guarantee you’ll get sites that score at least 90/100 on Google’s mobile test and load in under 2.5 seconds.
  • Blazing-fast server
  • A custom theme for you. The site won’t load any extra, slowing code.
  • Minimal number of plugins
  • Automatic image compression
  • Automatic caching
  • Automatic code minification
  • And much more included in the price
Ask about the speed guarantee

Fast WordPress server

I can’t promise fast websites without the world’s fastest server.

A powerful, reliable server keeps everyone sane. My work gets faster, you save money because sites don’t go down, and your customers enjoy the speed. Win-win-win.

On the AlwaysData server you get €5/month

  • 10 GB storage
  • SSL protection via Let’s Encrypt
  • Automatic daily backups
  • Unlimited number of sites, domains, mailboxes, etc.
  • Built-in SSH and API access
  • 99.99999% uptime (Equinix certification)
  • The server is located in France and runs in a Linux Debian x64 environment

Works on phones, laptops, tablets — even TVs

Websites are always designed to be responsive

Responsiveness isn’t just filler in a quote. In practice it means that

  • The site adapts to the screen size
  • Images resize based on the screen
  • Fonts scale up and down with the display
  • Sites work in both landscape and portrait orientations
  • Menus and navigation are easy to use regardless of device
Request a quote
WordPress kotisivut - Saliohjelma

Asuntopehtoori

Massive WordPress sites

"Asuntopehtoori" is a Finnish property services company founded in 2018. The company offers a wide range of residential asset management services to both private and professional clients across Finland and in Spain.

Go to asuntopehtoori.fi
WordPress kotisivut - Saliohjelma

Reference: Saliohjelma.com

Can you even list your own site as a reference?

I created Saliohjelma.com to practice SEO. Within a few months it grew into Finland’s largest site listing gym workout programs.

The whole site was hand-coded, which allowed for a much better user experience and faster load times than competing sites targeting the same searches.

Strong search visibility was therefore easy to achieve.

  • About 1,000 visitors per day on average
  • Ranked #1 for all gym workout/program search terms
Go to saliohjelma.com
WordPress kotisivut - Wegan

Client:
Wegan.com

Budget: €6,000
We Can Vegan – Custom WordPress website for Wegan.
  • Hand-built Gutenberg blocks
  • Custom recipe library
  • Multilingual (FI & EN)
  • Custom theme
  • Login and user area
  • Ability to create paid content
  • Payment methods integrated into the site
Go to wegan.com
WordPress kotisivut - Tesseract Investment

Client:
Tesseract Investment

Budget: €3000
Tesseract Investment needed a WordPress build that reflected their brand.
  • Hand-crafted Gutenberg blocks
  • Custom theme
  • Sub-second load times
Go to tesseractinvestment.com
WordPress kotisivut - Espina

Client:
Espina

Budget: €5000
Meticulous SEO work boosted the site’s visibility many times over.
  • Handcrafted Gutenberg blocks
  • Custom theme
  • Sub-second load times
  • Search engine optimization
Go to espina.fi
What is WordPress?

WordPress is a free content management system. Developers build websites on top of WordPress and manage content using its built-in features.

WordPress is open-source software, which means anyone can read and understand how it’s put together.

In short, WordPress is essentially a library of PHP functions that a developer can call when building a site.

Is WordPress the best content management system?

That depends who you ask. I believe WordPress is the best CMS because it’s been developed for over 15 years by tens of thousands of professional coders.

WordPress is also used by more than 20% of all websites worldwide.

Is there a monthly fee for WordPress?

WordPress itself is free, so there’s no monthly subscription for the software. I’ll build the features you need as custom work, which means you won’t have third‑party monthly fees either.