Case Toipumo: “päihdekuntoutus” on Google’s first page for years

How a one-off optimization took an addiction rehabilitation centre’s page to Google’s first page, where it has stayed for years.

The client in brief

Toipumo is a company specialized in addiction rehabilitation, based on the 12-step programme.

Rehabilitation is based on a professional application of the 12-step recovery programme
After an assessment period, rehabilitation lasts from 21 days to several months
Meeting the clients’ close ones is always part of the rehabilitation
Toipumo is based in Aittokoski, Sonkajärvi

Toipumo’s page for “päihdekuntoutus” has been on Google’s first page for years

A one-off project with three parts:

Technical SEO

The site’s loading speed was optimized.

Content

A page of its own was made for the search, and the optimization was aimed at it.

Links

Links from other sites were brought to the new page.

The page rose quickly to Google’s first page and has stayed there for years.

“Päihdekuntoutus” is searched for on Google about 1,500 times a month.

The page has received over 18,000 clicks in five years.

With one one-off optimization, the site has been at the top of Google for seven years.

Tapio Kauranen optimized Toipumo’s pages for “päihdekuntoutus”.

Client: Toipumo
Industry: Addiction rehabilitation
Service: One-off SEO in 2017
Made by: Tapio Kauranen, Tampere, Finland
Results: On Google’s first page for “päihdekuntoutus” for years, over 18,000 clicks in five years
Website: toipumo.com